Insights from 20,000+ Naming and Branding Projects

CategoryNaming Strategy

An Essential Guide to Naming Your Venture Capital Firm

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Creating a venture capital firm can be a very exciting adventure. Your firm is on the verge of becoming something that you used to only dream about and your potential for growth is seemingly limitless. But as you eagerly enter into what is undeniably a complex and competitive industry, there are some very important decisions you will have to make regarding the type of image you are hoping to...

Legal Business Name Ideas – Get Inspired

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The legal industry is one that is highly competitive. Each of your prospective clients will inevitably have a number of different legal companies to choose from. Naturally, if you are hoping to get their attention, you will need to find a way to distinguish yourself from the competition. One of the surest ways you can stand out amongst a sea of other firms is by coming up with a strong name for...

How to Write a Great Brief for Your Brand Naming Project

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When starting your brand naming project, begin with the end in mind. A great name is going to help you develop a strong brand, communicate with your target audience, and grow faster. Take the time to write out the key criteria that will help you accomplish these goals, before jumping into your project: What is the essence of your brand? Do you want to fit in to the industry or stand out? Do you...

Tech Startup Name Ideas to Inspire Your New Brand

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If you are the founder of any sort of startup organization, one of the first things you are going to need to do is find a good name for your tech startup. With a list of good tech startup names, you can create a lasting impression with potential clients and get your business off the ground and running. Unfortunately, coming up with original tech startup name ideas can be rather difficult. There...

How to Name Your Technology Consulting Company in Seven Steps

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Starting a new technology consulting company can be an incredibly exciting adventure. But in order to succeed in this highly competitive industry, you are going to want to find a business name that effectively conveys your brand’s ideal image. Taking the time to brainstorm technology consulting company names will definitely pay off in the long-run. And by keeping these simple tips in mind, your...

Why Brand Name Projects Fail

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Branding concept

When a team takes on a project to name a brand, a company or a product, the goal is a name that resonates with its audience, is memorable, easy to pronounce, and leaves a positive impression. Sometimes these projects go astray and do not meet the objective of finding the right name. That can be especially frustrating if you thought you were getting close and then kept hitting dead ends. In order...

How To Successfully Name Your Construction Business

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Developing Construction Company Name Ideas

With enough business under your belt, there comes a time when you want to go from a construction business without a name to a company with a strong name. If that time is now, we at Squadhelp are here to be of assistance. Let’s walk through the basic who, what, why, where, and when of naming your construction company. Capture the answers to these questions to start a naming brief you can share...

How To Come Up With A Great Name For A Real Estate Business

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Coming Up With A Great Name For A Real Estate Business

You have decided to hang up your own shingle and start a new real estate business. With real estate license in hand, you are more than ready. Going out on your own to sell and lease houses can be a nail biting adventure, yet it is incredibly rewarding. One of the first things you will want to do is come up with a name for your Real Estate company. Here are a few recommendations on how to proceed:...

TRADEMARK VALIDATION IN NAMING

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So you’ve just picked out a new name for your start-up company. Or you’ve decided on a brand name for a new product. The next step is to start using the name, right? Wrong. Before you start using the name, you need to run a trademark search. Why Search? Your ability to use the name will depend on whether there is a likelihood of confusion between your name and pre-existing trademarks...

Insights from 20,000+ Naming and Branding Projects

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