Insights from 17,000+ Naming and Branding Projects
If there is any city in the world that is known for distinguishing the winners from the losers, it’s Las Vegas. But while the city’s many visitors are usually found competing against each other at various slot machines and poker tables, there are literally thousands of different brands simultaneously competing to win their attention. In order for a brand to succeed in a city that is as...
Statistics show coworking spaces have transformed the way people interact with each other, how they’ve influenced the growth of business relationships and the fact they’re perceived rather than a workplace, a site to integrate personal and professional interests. Indeed, a study made by The Huffington Post showed that 92% of people are satisfied with their coworking space, 91% have...
The world of freelancing has seen some big changes in the past several years, and there are now more choices than ever when it comes to setting up a work homebase. Out of all the options available, how do you know if coworking is right for you? If you identify with any of the reasons below, it might be time to take the plunge. You Want a Community Working for yourself is great until loneliness...
Is choosing a name for your travel agency difficult? Turns out, it is quite difficult. In fact, choosing a company name for any kind of business is a difficult and tricky task, so you need to make some time to do some research and brainstorming to come up with a creative and effective name. The company name ideas that you select for your travel agency should not only be functional, it should be...
To catapult your startup to international acclaim it is important to name your company and brand with a moniker that resonates with your target customer. To fulfill the dream of your business growing into a unicorn worth billions, start by distilling the vision of your startup into a memorable and meaningful name. Here are some tips and pitfalls to avoid a costly disaster. A Word of Caution on a...
Every entrepreneur knows the hard truth that most startups fail. Every coach, consultant, and guru out there has a unique (sometimes secret) formula for making startups successful. The number of blogs written on this topic are endless. So let’s not go down that road yet again. Instead, let’s hone in on one hurdle that every startup must address. A single decision that certainly will not ensure...
Starting your own business can be exciting, but it can also be very scary. The number of great possibilities already pile up your head, but you cannot exclude the unknown possibilities from entering your mind. That’s why we’ve summarized these points for all the newbies out there. These are the things you must know before you carry on with your great idea. Research and evaluate What...
In every type of business, no matter how well-educated you are or what background you came from, challenges are unavoidable. Startups are highly likely to encounter problems and issues along the way. However, while these challenges may be unavoidable, the actions done to counter and get through them depend on the startup business. These actions may lead them to more and harder challenges, or a...
You have the talent in photography. You are creative in your craft and your photos just speak for themselves to the ones viewing it. So, you build your own photography business – thinking that you are doing what you love and you can earn at the same time. While this is a good mindset for an entrepreneur, the truth is that the market for photography business is very tough – and this is...
Behind every successful business is a great leader. A great leader is not only someone who is good in his words, but also true to his words. In another essence, the “Follow me, do not follow what I do” does not apply to him. In short, he leads by example. There is nothing more frustrating than being under the leadership of a hypocritical supervisor. This not only weakens the...
Insights from 17,000+ Naming and Branding Projects