Insights from 20,000+ Naming and Branding Projects

Tagcustomer service

Ways to Attract Visitors to your Online Shop


Whether you already have an online store or are just starting with your e-commerce business, you will need clients and prospects for your online shop to succeed. Generally, simultaneously marketing and attracting clients and prospects to your online shop or sales page is more difficult compared to marketing an online blog or any other kind of website.   The reason for this is because no one...

The Pareto Principle and a how it will Help your Business


Aside from having great and effective ideas for company names, an excellent identity for the brand, and a good logo design for your business, it is necessary for you to have a few foolproof strategies and theories that you will follow to achieve a successful and flourishing business.   The Pareto Principle – also known as the 80/20 rule, is a theory stating that eighty percent of an...

Great Ways of Creating Inspiring Newsletter Titles


When marketing through emails, newsletters have always been, and continue to be, the most prevailing element for its success; and although a large percentage of newspaper and magazine sales have been fast declining, a lot of individuals still seek easy and quick ways on how to gather pertinent information, as well as knowledge that they require. Some businesses have great use for newsletters...

Conversion Rate Optimization (CRO) and its Benefits for your Online Business


A conversion rate is the total number of conversions that will be divided by the total amount of visitors in a website; and as for CRO, it is the method of testing two versions of the same website against each other. The goal of this is to find which version of the website converts more effectively, which site transmits more leads, phone calls, purchases, contact forms, and a lot more. Choose the...

How to Make Your Product Prices Scalable and Fair


One of the greatest secrets to a successful business is by pricing your products adequately and properly. Correct pricing greatly enhances the number of sales you can achieve while also establishing a foundation for a prosperous business. If you instill the wrong pricing strategies and plans, you may create a lot of issues and problems that may make your business suffer tremendously.  ...

Is it Best to Publish your Prices or Not?


One of the biggest questions that have been in the minds of a lot of business owners is if they should publish the prices of their products on their websites or not. It has been an on-going curiosity among a lot of online business ownersbut if we base it on tradition, these individuals back then were inclined to keep the price of the products off their websites.   Nowadays, it is easy for...

Ways to Effectively Optimize Images on your Site


A lot of business owners disregard this but images can greatly generate a generous amount of traffic from search engines that are image-based – Google Images is one example of this. If you are a business owner who wishes to generate more traffic to your website, it is crucial that you learn various and effective ways to optimize images to increase your site’s traffic. It may sound like a very...

How to Effectively Handle Irate Customers


Working in customer service can be an extremely easy and rewarding job, especially when a client calls or messages with a compliment. However, there will always be a time when a customer will make things tough and difficult for you, especially when you are trying to keep your composure.   Remember that customers react this way due to various reasons and how you respond to these people can...

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