Insights from 17,000+ Naming and Branding Projects


The domains they are changin’: All you need to know about .mobi and other extensions


Remember those days when purchasing any domain name that didn’t end with a .com was out of the question? Even if someone had the option to register a short and catchy domain name with other extensions, they would still opt to choose a 6+ word domain. But over the last decade, especially led by drastic changes in the mass internet consumption patterns, the monopoly of the .com extension is now...

Insights from 17,000+ Naming and Branding Projects

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