The Art + Science of Naming A New Product

After spending months or even years perfecting the key attributes of a new product, you are finally ready to launch it. Beta testing is over, the kinks are all worked out, you know the best features and they are glitch free. Yet, you have not been able to land on a name. It is pretty […]

How to come up with a tagline like Nike

The “Just do it” tagline has been popular for the longest period anyone can remember. It has been standing out, and I don’t even need to tell you which brand it represents.  Nike has been effective on using its tagline. It purely stands out. It is simple, memorable and timeless. The company has conquered all […]

3 Effective strategies to build your brand

Branding is an essential part of business. Whether you are in the product or service industry, branding is just as important in a small business just as it is important in a big business. Before discussing strategies to build your brand, we must first know what it takes to build your brand. What really is […]

Guide on Selecting Highly Efficient SEO Keywords

Aside from choosing a company name that is smart, catchy, and effective, the keyword search is known to be one of the most vital and valuable activities when it comes to the search marketing field. When ranking for the best and correct keywords can either make or break your online site, so by doing a […]

How to Use Twitter for e-Commerce Marketing

Twitter is considered to be one of the best platforms for every marketer around and with over 285 million users every month plus more than 500 million Tweets daily, this social media platform definitely allows any business to easily and closely keep track of their customers and prospects; this can also help marketers communicate regularly […]

Online Marketing Tools Necessary for Online Businesses

People often assume that the idea “if you build it, they will come” will work for your online business. Unfortunately, this will definitely not make people notice your online business in a snap. If you are wondering what you can do to expose and develop your business within the year, there are a couple of […]

Money Making Ideas – Marketing Tips for Start-Ups

The process of promoting a new online business can either bring you to the top or make you plummet down because of all the various conditions, issues, and numerous problems that you may face because of it. However, if you want to become successful with your business, you should always keep a positive mind and […]