Insights from 20,000+ Naming and Branding Projects

TagStartup Name Brief

9 Steps to Creating an Awesome Business Name: Part 4 – Creating A Naming Brief

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naming brief

Over the next few weeks, we’ll be sharing a series of posts outlining nine steps that will help you create the perfect name for your company, product, service, e-book, or app. This article will help you use the work you did in steps 1-3 to create a naming brief document. Read Parts 1, 2, and 3 here. You’ve crafted personas, outlined a compelling Statement of Purpose, and worked out the finer...

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