Insights from 18,000+ Naming and Branding Projects

Tagstartup

How To Use Abstract Names For Your Business

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Xerox, Vivo, Hulu. These names would just sound like a random jumble of sounds to many people if they were unfamiliar with the brands associated with them. These are abstract brand names, meaning they have no obvious connotations or roots and no direct association with the service or product the business is selling. Abstract brand names are rich with potential due to their originality...

Advanced Naming Techniques To Solidify Your Brand

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  No matter the size of your company or what your product is, when it comes down to naming, we all want a name to stick. Besides the obvious ways and basic strategies for naming, here are some advanced techniques that go above and beyond: Branding Building a brand image is not easy. Thousands of times per year new products and companies are launched along with their new name. When evaluating...

How To Come Up With A Terrific Name For An App

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  You had a great idea and completed–or are in process of– the research and development phase to transform it into an app. Kudos & congratulations! That is an accomplishment to be proud of. You may just be at a sticking point trying to determine what to call it and how to brand it. We are here to help. How To Get Started We recommend writing a short brief about your product...

TRADEMARK VALIDATION IN NAMING

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So you’ve just picked out a new name for your start-up company. Or you’ve decided on a brand name for a new product. The next step is to start using the name, right? Wrong. Before you start using the name, you need to run a trademark search. Why Search? Your ability to use the name will depend on whether there is a likelihood of confusion between your name and pre-existing trademarks...

How to Pick a Business Name

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How to Pick a Business Name - Man Thinking

In this article, you will discover how to pick a business name with confidence using four steps for Validating Your Company, Brand, or Product Name. Choosing a business name with confidence is a struggle. Validation helps you make a strong choice that will support your goals and growth while allowing you to feel certain that the name you’ve chosen will likely not cause any major issues down the...

Does a startup need a great name?

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Every entrepreneur knows the hard truth that most startups fail. Every coach, consultant, and guru out there has a unique (sometimes secret) formula for making startups successful. The number of blogs written on this topic are endless. So let’s not go down that road yet again. Instead, let’s hone in on one hurdle that every startup must address. A single decision that certainly will not ensure...

5 Powerful ways to lead by example

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Behind every successful business is a great leader. A great leader is not only someone who is good in his words, but also true to his words. In another essence, the “Follow me, do not follow what I do” does not apply to him. In short, he leads by example.   There is nothing more frustrating than being under the leadership of a hypocritical supervisor. This not only weakens the...

10 Social Media Tips For Startups

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When starting up your business, it’s hard to know what to do on Social Media or where to start – or even to start at all! Some think it’s too late to start on Social Media or others just don’t know what they’re doing. Being successful on Social Media and generating sales from your efforts does take time and quite a bit of effort, but even with $0 budget, you can still do it! Here we have...

How To Find A Cofounder (or be one!)

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Starting up a business on your own is a daunting task and is difficult, it’s not all sunshine and rainbows. Maybe you lack some skills or time, or maybe you just need some motivation. Choosing a co-founder is so much more important than many think, it’s like choosing your partner for marriage. Make sure you choose wisely. First up, let’s discuss: What is a cofounder? A...

How to Name a Preschool

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For every parent, pre-school is considered as one of the most important steps in a child’s life when it comes to the development of their education; however, there are numerous states that do not really fund the various programs for pre-schools and for those who do, the funds slowly decrease year after year. As parents continue to seek quality and effective education for their children’s...

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