Contest Winner: Coolname
Name a car insurance company!
Yes, the .com URL should exactly match the name.
1. Insurance Company
25-45yrs olds in the UK, probably living in a city and technology friendly
We are a new UK car insurance company with a unique proposition:
Instead of buying annual car insurance, our customers subscribe monthly (paying a fixed amount each month) then pay per mile driven on top of that.
We work out how many miles they have driven using a small box (with a GPS) that plugs into the car (usually under the steering wheel)
Everything goes to a mobile app the customer has that shows all their journeys, billing, etc. as well as other features like "find my car" and showing early engine light warnings.
We plan to use the technology to offer lots of value-add to customers on top of their car insurance. We also use how they are driving to reward the best drivers
We are targeting technology friendly 25-45yr olds who live in urban areas and drive less than the average number of miles (e.g. don't commute long distances by car each day)
Important: We are based in the UK, so anything with american "automobile" words (trunk, interstate etc.) won't work
We don't *need* a .com domain - that is a nice to have, but we do want a .co.uk domain at least
I prefer a short name, but I'm open to all good ideas
1. Compound (WordPress, Facebook, SnapChat)
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