Posture-Enhancing Jacket Brand
Sells posture-enhancing, comfortable, stylish jackets to wear at the office
Yes, But minor variations are allowed
1. Brands & Products - Clothing (Brand)
2. Shopping - Bespoke Clothing
The product is positioned as a timelessly styled ergonomic athlesiure jacket to support posture while working long hours or traveling. The company's mission is to make posture supporting braces less embarrassing and more attractive and convenient. The product incorporates lumbar (lower back), thoracic (upper back), and cervical (neck) support. The product line will include fleece jackets as well as more tailored, work-appropriate jackets. It is targeted at females age 22 - 40 who work long hours, but still want to look stylish. The brand also will explore a men's line in the future.
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