How Does Squadhelp Work?

Squadhelp combines the power of crowdsourcing with sophisticated technology and Agency-level validation to help you come up with a great name for your business

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3 Ways To Use Squadhelp

Naming Contests

Launch a naming contest and get hundreds of ideas from creative people across the globe. Names are automatically screened for URL availability. You can also screen your top choices for Trademark conflicts and test them with real people to see which name resonates the most with your audience.

Start A Contest

Premium Domain Marketplace

Buy a "Ready-to-use" name from our Premium name collection, curated by professional branding experts. All names include a matching .com URL, a Logo design as well as complimentary validation features such as Trademark reports and Audience Testing

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Agency-Level Managed Contests

Our Managed contests combine the power of crowdsourcing with the rich experience of our branding consultants. Get a complete agency-level experience at a fraction of Agency costs.

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Naming Contest Process

Our naming contest process is designed to deliver the best outcome for your branding project. Chat with our team if you would like to learn more.

  • Launch Your Contest

  • Day 1

    Fill Out Your Naming Brief

    Answer a few questions about your business or brand that can help convey your vision and preferences to our Naming community.

  • Day 1
    Launch Your Contest

    After filling your brief, select a contest package and complete the Payment step. Your contest will be live immediately and your brief will be shared with our Naming community

  • Name Brainstorming & Collaboration

  • Day 1 to 3
    Name Generation & Brainstorming

    Within few minutes of launching your contest, you will start receiving name suggestions from our Creative community. Rate the submissions from your Contest dashboard and provide ongoing feedback to creatives. The more feedback you provide, you will receive more submissions that are closer to your vision

  • Day 4
    Create Your Shortlist

    Create a shortlist of top 5-10 choices that you really love.

  • Validation Phase

  • Day 5-9
    Audience Testing

    We will setup an audience test to vet your top 6 name choices with each other by polling real people that fit your target demographics (Age, Gender, Location).

  • Day 10-11
    Trademark Screening

    Based upon the results of your audience testing, we will choose the Top 3 names and send them to our Trademark attorney for a comprehensive Trademark screening.

  • Winner Selection & Project Closure

  • Day 12-13
    Winner Selection

    Based upon the Audience Testing and Trademark validation, pick the best name as the winner for your project. The winner gets paid, and you register the name. You have upto 30 days to select a final winner.

Frequently Asked Questions

Why should I use Squadhelp?

Squadhelp allows you to work directly with the world's largest and most creative community to receive some of the best name ideas for your business or brand. Our highly advanced quality scoring algorithm ensures that you receive more ideas from our top quality creatives. You can also benefit from our agency-level validation processes (such as Trademark Validation and Audience Testing) to pick the best name that positions your business for long term success.

What are the key factors that differentiate Squadhelp?

Squadhelp is disrupting the traditional agency model. Our platform offers much more than a typical crowdsourcing experience. From Machine Learning to Audience Testing to Comprehensive Trademark Validation, you receive best-in-class support for your branding projects.

Breadth: Our Contest-Based Crowdsourcing approach allows you to receive an unmatched breadth of name ideas from dozens of unique, creative minds while working with the world's largest branding community.

Quality and Collaboration: Using an advanced Quality Scoring Algorithm, we ensure that you receive more ideas from our top-quality creatives, and we use Gamification best practices to encourage high-quality brainstorming and two-way communication throughout your contest.

We don’t stop at ideation: Choose your name with confidence through our high-end validation services. Poll your target demographics to get unbiased feedback on your favorite names, and receive Trademark Risk and Linguistics Analysis Reports developed by a Licensed Trademark Attorney.

Will you help me validate my name?

Yes! We believe that validating and securing your name is a critical part of your branding process. Squadhelp offers domain checks, Trademark support, linguistics analysis, and professional audience testing to help you choose your name with confidence. We even have special prices for Trademark filing for our customers.

What kind of work can I crowdsource?

You can host competitions for Naming, Taglines, Logos, Business cards, Package design, other design projects, and even Product feedback and research.

What if I don't like anyone's work?

Our creatives work extremely hard to ensure a successful outcome for all projects. If you do not like any of the submissions, we can add more days to your contest at no extra cost. In addition, our Gold and Platinum Packages come with a partial refund option. If you do not like the quality of submissions, you can request a refund for the contest award fees (if you keep your contest award as "Not Guaranteed"). We also offer complimentary branding consultation to ensure you get the best outcome from your contest. Read more about our Refund policy.

Can I see any examples?

Our creatives have submitted more than 5 Million names and thousands of logos on our platform. Here are some examples of Names, Taglines, and Logos that were submitted in recent contests.

Where can I read about feedback from other customers?

Thousands of customers have used Squadhelp to find great Names, Taglines and Logos for their businesses. Here are some of the recent customer testimonials.

I’ve never used Squadhelp before. What should I expect?

Most customers tell us that Squadhelp’s process is effective, easy, fast, and even fun. We constantly hear extremely positive feedback with respect to the breadth of ideas submitted to each contest, and many customers are surprised at how insightful working with dozens of creative individuals from across the globe can be.

How long do I have to select a winner?

We allow up to 30 days to select a winner from your contest. If you need more time, you can add it from your contest dashboard

Can I add other decision makers from my company to review the submissions?

Of course! Our Platinum and Managed contests offer the ability to add as many Team Members as you like to your contest. Everyone will receive their own account access and they would be able to login to the Dashboard to review entries and provide feedback.

Who should use Squadhelp?

Our disruptive approach to naming and branding has been used successfully by just about every type of venture imaginable. Startups and small businesses love our affordable pricing, SM&B gravitate towards our end-to-end service, and large international businesses are particularly excited by the breadth of ideas and the rapid results. We have also worked with nonprofits, municipalities, associations, event planners, agencies, and more.

Who will be working on my contest?

We are an open platform built on the core belief that anyone can have a great idea. However, we’ve invested heavily to ensure that the best Creatives on our site participate the most in your contest. Our Quality Scoring algorithm and Gamification best practices ensure high-quality submission and superior collaboration.

How much does it cost?

Our naming competitions start at $199, and our logo design competitions start at $299. Also, there are three additional contest level that each offer more features and benefits. See our Pricing Page for details.

Do you offer any discount for multiple contests?

Yes! We have many contest bundles - our most popular being our Name, Tagline, and Logo bundle. Bundles allow you to purchase multiple contests at one time and save as much as from $75 - $400. You can learn more about our bundle options on our Pricing Page.

What if I want to keep my business idea private?

You can select a Non Disclosure Agreement (NDA) option at the time of launching your competition. This will ensure that only those contestants who agree to the NDA will be able to read your project brief and participate in the contest. The contest details will be kept private from other users, as well as search engines.

Can you serve customers outside the US?

Absolutely. Squadhelp services organizations across the globe. Our customer come from many countries, such as the United States, Australia, Canada, Europe, India, and MENA. We’ve helped more than 20,000 customer around the world.

Ready to get started? Launch a contest and start receiving submissions instantly.