Contest Winner: Gina
This contest is part of a bundle package for Name + Taglines
Tagline for natural dry hair shampoo
We are a hair product company that specialises in producing a natural ingredient dry shampoo that doesn't leave a powdery residue. Dry shampoos are used in between regular shampooing to reduce the oil amount in your hair so it looks cleaner.
1. Beauty & Cosmetics
Note - Business name not yet decided on
Predominantly women who are busy (so they work, have children) - age 20 - 55. They don't have time to wash their hair all the time but need it looking it's best.
They are frustrated with the current dry shampoos on the market which are heavily scented, leave a white powdery residue (that means it looks unclean), makes their hair dull and dry, are mostly aerosols (bad for the environment) and are not natural products.
We had thought that it would be fun to do maybe a bit of a spin on the French Queen Marie Antoinette (from the 17th century) who had really white powdered hair and they did do it a lot for oil/grease back then and then it became in fashion, If she were alive today she could use our dry shampoo and have beautiful flowing natural hair but yet still look royal and have her beautiful gowns. Basically that it's the aspirational hair of today in the extreme sense.
Along the lines of getting rid of oil in between shampoos without the white dry power look - your hair will look clean and natural. NOTE - Not to include words - stronger, cleaner, clean, greasy, oily, shiny
5. Open to All
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